William Sierra
William Matthew Sierra is an American former professional wrestling referee and manager better known by his ring name Bill Alfonso. He achieved his greatest success in Extreme Championship Wrestling in the mid-to-late 1990s. He is well known for the whistle that was almost always hanging around his neck, which he blew constantly during his wrestlers' matches In May 1995, he made his debut in Extreme Championship Wrestling as a "trouble-shooting referee".Introduced by Shane Douglas, he angered many ECW fans with strict enforcement of the rules and disqualifications of wrestlers for such ECW traditions as using steel chairs as weapons.n this role, he engaged in a feud with ECW founder Tod Gordon that resulted in several wrestling matches.
Since the closing of ECW, Alfonso has appeared in several independent promotions. He worked one match in Xtreme Pro Wrestling as a referee. He has also worked in Elite Wrestling Entertainment as a referee and a manager,as well as managing wrestlers in Squared Circle Wrestling and Pro Wrestling Unplugged.In May 2007, he made his first appearance with Women's Extreme Wrestling, where he serves as a manager and as commissioner.
On August 8, 2010, Alfonso took part in Total Nonstop Action Wrestling's ECW reunion show, Hardcore Justice, managing both Rob Van Dam and Sabu during their match against each other. On the following edition of TNA Impact!, the ECW alumni, known collectively as Extreme, Version 2.0 (EV 2.0), were assaulted by A.J. Styles, Kazarian, Robert Roode, James Storm, Douglas Williams and Matt Morgan of Ric Flair's Fourtune stable, who thought they didn't deserve to be in TNA.
In October 2002, fellow manager Missy Hyatt sued Alfonso in a case televised on Judge Mathis. She accused Alfonso of damaging her Porsche and was awarded $500.
Alfonso is not the only person in his family to have a career in the Professional Wrestling sport, his step brother, former Olympian Bob Roop also spent many years as a wrestler fighting all over the world under a variety of names and gimmicks while his cousin David Sierra has also enjoyed a long career in the ring including a stint in WCW as Fidel Sierra where he is remembered for a controversial feud with Hacksaw Jim Duggan. However, contrary to popular belief, Alfonso is not related to Mike Awesome with whom he spent time with in ECW. The confusion is thought to have stemmed from the fact that Awesome's real surname was Alfonso and the fact that he wrestled in Japan as The Gladiator, a name that Alfonso's real brother Bob Roop also used during his career.
Acted in
The WRLD on GCW
2022
as Bill Alfonso
WrestleCade Supershow 2019
2019
as Bill Alfonso
Barbed Wire City: The Unauthorized Story of Extreme Championship Wrestling
2013
as Himself
WWE: Undertaker 20-0 - The Streak
2012
as Bill Alfonso - Referee (archive footage)
WWE: Blood Sport ECW - The Most Violent Matches
2006
ECW: Bloodsport The Most Violent Matches
2006
as Bill Alfonso
Hardcore Homecoming
2005
as Bill Alfonso (Manager)
MLW War Games
2003
as Bill Alfonso
MLW Rise of The Renegades
2003
ECW: The Best of Cactus Jack
2001
as Bill Alfonso
MECW Inaugural Show
2001
ECW Path of Destruction
2000
as Bill Alfonso (Manager)
ECW Anarchy Rulz 2000
2000
as Bill Alfonso (Manager)
ECW Fan Cam: September 9, 2000
2000
as Bill Alfonso (Manager)
ECW Fan Cam: August 25, 2000
2000
as Bill Alfonso (Manager)
ECW Heat Wave 2000
2000
as Bill Alfonso (Manager)
ECW Fan Cam: June 3, 2000
2000
as Bill Alfonso (Manager)
ECW Living Dangerously 2000
2000
as Bill Alfonso (Appearance)
ECW Fan Cam: January 27, 2000
2000
as Bill Alfonso
ECW Guilty as Charged 2000
2000
as Bill Alfonso (Manager)
ECW Fan Cam: December 17, 1999
1999
as Bill Alfonso (Manager)
ECW November to Remember 1999
1999
as Bill Alfonso (Manager)
ECW Fan Cam: October 23, 1999
1999
as Bill Alfonso (Manager)
ECW Fan Cam: October 15, 1999
1999
as Bill Alfonso (Manager)
ECW Anarchy Rulz 1999
1999
as Bill Alfonso (Manager)
ECW Heat Wave 1999
1999
as Bill Alfonso
ECW Fan Cam: May 29, 1999
1999
as Bill Alfonso (Manager)
ECW Hardcore Heaven 1999
1999
as Bill Alfonso (Manager)
ECW CyberSlam 1999
1999
as Bill Alfonso (Manager)
ECW Living Dangerously 1999
1999
as Bill Alfonso (Manager)
ECW Crossing The Line 1999
1999
as Bill Alfonso
ECW Fan Cam: February 6, 1999
1999
as Bill Alfonso (Manager)
ECW Fan Cam: January 30, 1999
1999
as Bill Alfonso (Manager)
ECW House Party 1999
1999
as Bill Alfonso
ECW Guilty as Charged 1999
1999
as Bill Alfonso
ECW November To Remember 1998
1998
as Bill Alfonso (Manager)
ECW Fan Cam: September 17, 1998
1998
as Bill Alfonso (Manager)
ECW Heat Wave 1998
1998
as Bill Alfonso
ECW A Matter of Respect 1998
1998
as Bill Alfonso (Manager)
ECW It Ain't Seinfeld
1998
as Bill Alfonso (Manager)
ECW Wrestlepalooza 1998
1998
as Bill Alfonso
The Best of Shane Douglas
1998
as Bill Alfonso (Manager)
ECW Fan Cam: March 7, 1998
1998
as Bill Alfonso (Manager)
The Best of The Eliminators
1998
as Bill Alfonso (Manager)
ECW Living Dangerously 1998
1998
as Bill Alfonso
ECW CyberSlam 1998
1998
as Bill Alfonso (Manager)
ECW House Party 1998
1998
as Bill Alfonso
ECW November To Remember 1997
1997
as Bill Alfonso
ECW Fan Cam: October 31, 1997
1997
as Bill Alfonso (Manager)
ECW As Good As It Gets
1997
as Bill Alfonso
ECW Hardcore Heaven 1997
1997
as Bill Alfonso (Manager)
ECW Born To Be Wired
1997
as Bill Alfonso
ECW Wrestlepalooza 1997
1997
as Bill Alfonso (Manager)
ECW Barely Legal 1997
1997
as Bill Alfonso (Manager)
ECW Fan Cam: March 22, 1997
1997
as Bill Alfonso (Manager)
ECW Fan Cam: February 14, 1997
1997
as Bill Alfonso (Manager)
ECW Holiday Hell 1996
1996
as Bill Alfonso
ECW Fan Cam: November 23, 1996
1996
as Bill Alfonso (Manager)
ECW November to Remember 1996
1996
as Bill Alfonso
ECW High Incident
1996
as Bill Alfonso (Manager)
ECW Fan Cam: October 18, 1996
1996
as Bill Alfonso (Manager)
ECW Ultimate Jeopardy 1996
1996
as Bill Alfonso
ECW When Worlds Collide 1996
1996
as Bill Alfonso
ECW Natural Born Killaz
1996
as Bill Alfonso (Manager)
ECW The Doctor is In
1996
as Bill Alfonso
ECW Fan Cam: July 28, 1996
1996
as Bill Alfonso
ECW Hardcore Heaven 1996
1996
as Bill Alfonso
ECW A Matter of Respect
1996
as Bill Alfonso (Manager)
ECW Fan Cam: May 10, 1996
1996
as Bill Alfonso (Manager)
ECW Hostile City Showdown 1996
1996
as Bill Alfonso
ECW Massacre on Queens Boulevard
1996
as Bill Alfonso (Manager)
ECW Big Ass Extreme Bash
1996
as Bill Alfonso
ECW Just Another Night
1996
as Bill Alfonso
ECW CyberSlam 1996
1996
as Bill Alfonso
ECW Big Apple Blizzard Blast
1996
as Bill Alfonso
ECW: January 27, 1996
1996
as Bill Alfonso (Appearance)
ECW House Party 1996
1996
as Bill Alfonso (Manager)
ECW Holiday Hell '95: The New York Invasion
1995
as Bill Alfonso (Manager)
ECW November to Remember 1995
1995
as Bill Alfonso
ECW Fan Cam: September 23, 1995
1995
as Bill Alfonso (Referee)
ECW Gangsta's Paradise
1995
as Bill Alfonso (Troubleshooting Referee)
ECW Sunshine State Slaughter
1995
as Bill Alfonso (Troubleshooting Referee)
ECW Heat Wave 1995
1995
as Bill Alfonso (Troubleshooting Referee)
ECW Hardcore Heaven 1995
1995
as Bill Alfonso (Troubleshooting Referee)
ECW Mountain Top Madness
1995
as Bill Alfonso
ECW Barbed Wire, Hoodies and Chokeslams
1995
as Bill Alfonso (State Appointed Referee)
ECW Enter The Sandman
1995
as Bill Alfonso (Troubleshooting Referee)
WWE Bloopers Bleeps and Bodyslams
1994
as Bill Alfonso
WWE Raw
1993
as Bill Alfonso
WWF Wrestling Challenge
1986
as Bill Alfonzo